28 Oct Innova’s Top Trends for 2020
“Storytelling: Winning with Words” leads the list of Innova Market Insights’ Top Ten Trends for 2020.
“Storytelling: Winning with Words” leads the list of Innova Market Insights’ Top Ten Trends for 2020.
The global legal market is expected to represent 77% of total cannabis sales in 2025, reaching $166-billion. Within the next decade, some form of cannabis will be a part of consumers' daily routines, either as a functional ingredient in foods, beverages and beauty or as a wellness mood enhancer in health.
Rosé has become one of the millenials’ favourite drinks in just a few years. Why?
Increasing numbers of adult drinkers around the world are passing up on their traditional alcoholic beverages as trends show a shift to the no- and low-alcohol beer (Nablab) categories.
Big Alcohol is pouring billions into the drinkable marijuana market. But is that how anybody wants to get high? [Insightful comments and views on this booming niche...Ed]
Global changes in consumer behaviour, technology, economics and even environmental stewardship are helping to drive evolution and innovation in the beverage alcohol industry. IWSR Drinks Market Analysis’ annual Global Trends Report, released this week, examines these developments...
The beer giants have a new burgeoning market: Consumers who don't drink alcohol.
While Formula One legend, David Coulthard, was in Cape Town last month, he and the Red Bull racing team used the opportunity to shoot a brilliant and funny racing video through the city streets.
The search for something new, different, and exciting is leading flavour developments in food and beverage, supported by an ongoing interest in natural, clean label and healthier options, asserts Innova Market Insights.
According to the National Coffee Association (NCA), the percentage of Americans drinking coffee every day has risen from 57% to 62% over the past year.The key factors that may boost the coffee consumption in the US are: The rise in interest with gourmet coffee varieties. The increase in past-day coffee...
Coffee – the original energy drink – is being reinvented for a new generation. The pace of change is accelerating, new types of coffee-based products are proliferating and a brief window of opportunity remains open for innovation.
Healthy beverages are in demand globally, including in the Asia-Pacific, the Middle East and Africa. Join Kerry Taste & Nutrition for a webinar where experts will discuss key aspects of this trend, including clean label, sugar reduction and fortification.
The sharp increase in the average selling price of sugary drinks in South Africa is starting to be felt. This is the impact of the national health promotion levy, more commonly referred to as the sugar tax, which was introduced last year, reports BMi Research.
The mainstreaming of the sports nutrition market has led to a surge in interest in plant-based alternatives with the traditional dominance of whey and other dairy proteins now being challenged.
Why people are giving up drinking, even when they don’t have a problem ... interesting take on this evolving trend. [A long read.]
The New Zealand company aims to rebuff the growing plant-based segment with a product that removes a harmful protein while keeping a healthier one.
Cannabis drinks are hitting the global market, promising anxiety reduction, pain relief and better sleep. One thing none of them tout is taste.
It was once held up as the pinnacle of how a brand could connect with culture, but now the rest of the world has caught up. What now for the winged giant?
Though legal cannabis is currently only a fraction of comparable alcohol sales, a newly published study shows that the risk to beverage alcohol is expected to expand as cannabis acceptance and consumption grows, particularly among beer and spirits drinkers. [This is US in focus, but of global relevance. Ed]
In a webinar entitled “Cannabis Legalisation: How It Will Disrupt the Future” Euromonitor International analysts looked at several ways in which cannabis will likely disrupt the tobacco and alcohol industries as well as how these industries can adapt. [Some American focus but...