21 Jun Adding a buzz to water – is this a nascent trend?
Big and small US drinks players have entered this new category....
Big and small US drinks players have entered this new category....
Woodlands Dairy partners with high-profile Springbok rugby player Manie Libbok to promote its First Choice HPR (High Protein Recovery) drink...
IWSR analyses recruitment into the no- and low-alcohol market, and the implications for the beverage alcohol industry....
The ready-to-drink (RTD) energy drinks category continues to be the fastest growing segment within the non-alcoholic beverage industry in South Africa, according to a new BMi Research report.
What a laugh! Do watch this great new piece of marketing from SA's Switch Energy brand...
Pepsi has introduced its new logo and visual identity into Africa, following its rollout in the US last year.... the first change in 14 years....
Red Bull is still giving things and ideas... wiiings....
It’s a miracle. Liquid Death has created a billion-dollar brand, almost overnight, out of the elixir of life, that most precious but most commoditised of commodities, commonly known as water.
SA's R144-billion liquor industry quenches consumers' thirst for change....
Myths about this trend, busted....
You’ve heard of an emotional support animal, sure. But why are people all around North America suddenly talking about an “emotional support water bottle”? Is the Stanley cup really the last word in personal hydration – or is this just a sippy cup for adults?
Respected beverage alcohol analysts, IWSR, assesses the performance and outlook for the global wine market...
There's no bigger brand advertising showcase in the world than the Superbowl, watched this year on February 11 by an estimated 123.7 million fans....
As we step into the dynamic landscape of the wine industry in 2024, various challenges and opportunities unfold, reshaping the way producers, winemakers, and consumers interact with this beloved beverage.... Insights from Rico Basson, CEO of South Africa Wine.
Coca-Cola will temporarily remove labels from Sprite and Sprite Zero on-the-go bottles this January in a limited trial of “label-less” packaging.
From mushroom-based non-alcoholic spirits to cannabis-infused ice, 2023's drinking trends reflected a dynamic shift in the beverage industry, with innovation, health consciousness, and sustainability at the forefront.
The gentle, pinkish-orange hue was chosen to reflect a collective desire for respite...
Pernod Ricard is targeting food lovers in the UK with new wine brand Greasy Fingers - an interesting take on making wine drinking more accessible.
RTD category will hit US$40bn by 2027, driven by growth in cocktails/long drinks and premium products....
Understand what’s new and next in global consumer behaviour and the impact on food and drink marketing and innovation.... [what a great, beautifully presented report! Ed]