24 Oct Naturally reducing sugars from 100% fruit juice
Could there not be a more on-trend innovation than this! Israeli start-up, Better Juice, has developed innovative technology to reduce the load of simple sugars in orange juice.
18 Mar Liqui-Fruit Vitality launches a new, resealable 330ml Tetra Prisma pack
Liqui-Fruit Vitality is now available in a resealable, 330 ml Tetra Prisma pack with the DreamCap26, an innovative cap design. The pack is opened with one single, easy twist of the cap that can be re-sealed for later enjoyment. [Click pic to enlarge]
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06 Mar It’s Liqui-Fruit Blackberry vs Ceres Apple!
Playing on the global craze for smart phones, SA's two leading fruit juice players have become embarked on humourous tit-for-tat, pun-rich marketing campaigns for two special edition launches - it's Liqui-Fruit BlackBerry vs Ceres Apple! [Click pic to enlarge]
...30 May US: Fruit juice targeted in the war on obesity
Over the last decade, America's war on obesity has targeted some fairly obvious culprits, including fast food, pastries, fried foods and soda. But recent scientific studies and a new government-sponsored documentary, "Weight of the Nation", that aired last week on the HBO channel, have identified...