
28 Jun 2020 Starbucks At Home coffee now in SA
Nestlé has launched Starbucks At Home premium instant (soluble) coffee in South Africa. The new range consists of Medium Roast and Dark Roast coffees, as well as a variety of coffee beverages.
“We are delighted to introduce the soluble coffee and mixes to our range of Nescafe Dolce Gusto by Starbucks capsules and our Nespresso by Starbucks range launched in August 2019,” Nicole Roos, Business Executive Officer, Coffee and Beverages, Nestlé South Africa.
“This addition gives all coffee lovers an extended delicious range to enjoy in the comfort of their homes.”
Available in multi-serve tins and single-serve formats, the products combine the expertise and heritage of Nestlé in the instant coffee segment, with the signature premium taste of Starbucks.
All products are crafted with the same high-quality Arabica coffee beans that are ethically sourced ie to Coffee and Farmer Equity (CAFE) practices, and which are served in Starbucks coffeehouses around the world.
“Created by Starbucks master blenders, the new range is the latest innovation co-developed by Nestlé and Starbucks under the global coffee alliance, which over the last year has brought a broad range of new offerings to more than 40 markets, including South Africa,” adds Roos.
The Starbucks At Home premium instant coffee range is available in selected stores across all main coffee retailers including: Checkers, Pick ‘n Pay, Spar and Makro, as well as convenient online platforms such as Pick ‘n Pay Online and Takealot.
Source: Nestlé South Africa