30 May Coca-Cola launches its first alcoholic drink
Coca-Cola has released its first ever alcoholic drink, a lemon-flavoured alco-pop, which is available in Japan in three varieties.
23 Feb Chill Beverages launches Xcite Energy Cider
Xcite, a new guarana energy cider 'with attitude', has been launched by Chill Beverages International.
20 Aug UK: Diageo launches vodka spritz in wine bottle
Diageo in the UK is targeting younger female wine drinkers with a new RTD vodka spritz served in a wine bottle, called Nola.
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11 Jun Tell’s cider moves into glass packaging
Named after William Tell, the legendary rebel marksman who shot an apple off his son’s head, popular Tell's cider has taken the big step from PET packaging into glass.
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16 Oct UK: Single fruit flavours for FABs blasted into the past
Single fruit flavours in the FAB category are passé - so says Global Brands UK with the launch of its VK flavour revolution.
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05 Sep Relaunch for Hooch Fox
Hooch Fox, South Africa’s original FAB or fruit alcoholic beverage, has been relaunched by The Ceres Beverage Group, hoping to position itself as a market leader in the burgeoning ready-to-drink (RTD) beverages category.
...09 May Savanna Cider now in cans
After 17 years in its iconic clear glass bottle, Savanna Premium Cider is now branching out into the can format, to meet consumer demand for cans' convenience and other benefits. [Click pic to enlarge]
...19 Oct Ciao celebrates first birthday with a new one litre pack
KWV has marked its Ciao brand’s first birthday, the premium ready-to-serve (RTS) cocktail, with the launch of a convenient new one-litre pack in simply fabulous packaging.
...10 Oct KWV debuts an upmarket brandy and cola RTD
Brandy and cola is one of South Africa’s favourite drinks and now KWV SA has launched a new ready-to-drink (RTD) version with its premium KWV three-year old brandy.
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26 Jun New cider makes a debut
The 6% ABV off-dry thirst-quencher is named after William Tell, the expert marksman of Swiss legend who shot an apple off his son’s head with a crossbow, to save them both from execution at the hands of an Austrian tyrant whose hat they had refused to bow to.
26 Jun Mainstay launches new ready to drink cocktail “Mainstay … on the Beach”
Mainstay has added a new variant to its ready-to drink-cocktail range, Mainstay … on the Beach, which is will be released nationwide this month. The new variant, commonly known as ‘Sex on the Beach’, is made from Mainstay Premium Original combined with real orange, peach...
08 Mar Ceres’ Hooch FAB goes Lite
Hooch Fox, in the Ceres Beverage stable, has just launched new Hooch LITE, claimed as the first light alcoholic fruit beverage range in three delicious fruit flavours.
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