Taiwan is making its mark on the global whisky industry. Having only started producing whisky this century, the small island is making millions of bottles and scooping up top industry awards.
Scotch producer Whyte & Mackay has released the 21.5-percent ABV Whyte & Mackay Light, billed as “a lighter spirit drink from Scotland, made from Scotch whisky married with Sherry”.
No industry is immune... now disruptive technology is looking to change the whisky industry.
DESPITE difficult economic conditions, South Africans are not shying away from drinking premium alcohol brands. Top whisky brands experienced substantial growth last year from the previous year and that trend is set to continue.
...There is a widely held belief that Soweto is the most lucrative per capita market for Johnnie Walker Blue Label in the world. What is less well known is that Johnnie Blue is a South African invention. Step forward marketing maven from Bakoven, Cape Town,...
Many FMCG companies have failed to reach the township shopper effectively due to the assumption that the same rules apply in townships as they do with traditional urban shopping, writes FMCG business consultant, Michael Wood. The brandy vs whisky issue is a case in point.
...Many FMCG companies have failed to reach the township shopper effectively due to the assumption that the same rules apply in townships as they do with traditional urban shopping, writes FMCG business consultant, Michael Wood.
...Johnnie Walker is now the world’s leading alcohol brand. Widely regarded as the first brand to go global more than 100 years ago, Johnnie Walker has been awarded the top alcoholic beverage brand title in the 2013 edition of the Power 100 survey of...