Twizza launches premium mixer range
SA’s soft drinks company, Twizza, has launched Clark & Sons, a new brand of mixers named after the company’s founder, and seemingly following the successful mould of Chill Beverages’ Fitch & Leedes range.
“Fresh on the shelves, the brand promises consumers a premium product to pair with their premium choice of drink allowing them to select from a range of premium mixers…” gushes the press release.
It includes these variants: Cola, Indian Tonic, Pink Tonic, Lemonade, Ginger Ale, Bitter Lemon, Club Soda, Sugar Free Cola, Indian Tonic and Pink Tonic.
“We are very excited to be introducing the Clark & Sons brand as we saw an opportunity in the market to create something that is authentic and appeals to our level of consumers,” says Lisle Clark, group COO.
“We wanted to create a brand that was a legacy and tribute to our family ties, celebrating the love that we have of creating premium brands that are authentic and add value to our consumers.”
“We are proud to say we have something greater to offer that nobody else has. We are thrilled to be entering a territory with a brand that will offer consumers so much more,” adds group founder and CEO, Ken Clark.