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Beverage categories are undergoing massive redefinition around the world - with a proliferation of brands and products, consumers have more choice than ever before. We’re at the beginning of a period defined by experimentation and fragmentation, with people and companies willing to try new ideas to an unprecedented extent. New Nutrition Business unpicks this driving trend.

Tea is the "hottest beverage" in the global drinks landscape, and one with unlimited opportunities as a natural product with scientifically proven health and wellness benefits. So asserts Winfried Hopf, executive VP of global beverages at Unilever...