14 Sep 2021 Illy coffee capsules now on SA shelves

Italy’s famed Illy coffee blends are now available on local supermarket shelves in branded aluminium capsule format.

Compatible with Nespresso capsule machines, coffee lovers will now be able to enjoy this premium coffee brand in the comfort of their homes. 

Illy coffee beans and instant coffee have already been available in select retailers, but with the introduction of Illy capsules to supermarket shelves, and to a wider range of retailers than before, the opportunity to enjoy this blend has increased.

Brewed with sustainably sourced Arabica beans from around the world, the velvety Illy taste is synonymous with sophistication and quality. The capsules are available in five different blends – Classico, Intenso, Forte, Decaffeinato and Classico Lungo.

“Due to more time being spent at home over the past two years, the demand for more at home coffee choices has increased,” says the company.

“Coffee drinkers are now brewing and experimenting with coffee flavours in their homes, a trend that has Illy shifting focus to not only include home consumption but to also give the home coffee drinker premium coffee tastes with their aluminium capsule range.”

Illy aluminium coffee capsules are available at all retail and online stores at a RRSP of R79,99. See more about Illy in SA here….